Content Marketing Writing, Strategy & Journalism

Blog posts, news articles, long-form features, content calendars and strategy. I create them all with your audience in mind and content goals firmly in focus.
Before l became a freelance content marketer and journalist, I worked at UK digital marketing, content and news agencies. I’ve spent a decade working across content creation and analysis at strategy level. I’m also a Hubspot Inbound Certified marketer and Chartered Institute of Marketing member.
Researching, planning, interviewing and writing are things that I love, and I’m trained to do. I strongly believe that content should be useful. I’ll help your business strike the right balance with purposeful content that engages your audience, informs, entertains and builds your brand.


I offer content writing, planning, strategy and content project management services along with journalism skills such as interviewing and conference reporting. I’m an experienced freelancer with content processes and tools in place for effective remote working.

I also work on site by arrangement in the North East of England or Scotland. Get in touch to discuss on-site editorial and content marketing support in places such as:

Newcastle upon Tyne, Northumberland,  Edinburgh, York, Leeds, Durham, Sunderland and Middlesbrough.

What My Clients Say

Want to know what it’s like to work with me? I like to work with clients long term as an extension of their team. This allows me to get to know your business and your audience to add as much value as possible with the content I create. Here is some of the fantastic feedback I’ve received from B2B, B2C and public sector content clients.

Fay’s ability to provide content marketing support when resource was tight was for me, a godsend. Her knowledge of personal finance topics meant that I knew any copy she provided would be accurate, creative, and easy to understand. Not only that, but Fay’s work also reads brilliantly.

Fay is very experienced with writing SEO copy. Given a basic outline of what I was trying to achieve in terms of overall marketing performance, she could always ensure that articles were written with both users and search engines in mind, making my life that little bit easer.

Jeff Lyall, Former Marketing Manager, Smart Money People

Fay has been writing informative, well-researched, high-quality outreach content for us for over 5 years. She’s a safe pair of hands for our B2B clients and regularly covers personal finance, business and lifestyle topics for us. Her magazine journalism training really shines through in the content she produces.

Geoff Jackson, Director of Search & Operations, Clubnet Digital

While working at a youth insight’s consultancy Voxburner, I commissioned Fay to write a regular series of articles and reports that provided insight on 16-24 trends, attitudes and behaviours.

Fay’s work was consistently excellent. She delivered high quality, well-researched content, exactly to brief and on time every week. I would not hesitate to commission her again.

Luke Mitchell (former Head of Insight), Voxburner

Fay blended into our team seamlessly, picking up projects threads effortlessly. She quickly got to the nub of the project, and– frankly – just got on with it, which is exactly what we needed. I hope we have her back soon at Newcastle University.

Caroline Hardaker, Content Marketing Manager, Newcastle University

Where you can find my work…

I’ve worked on some really interesting content projects. Below you’ll find some of the brands, publications and universities I’ve worked with as a freelance content specialist, both directly and through freelancing for marketing agencies. I’ve also included some of the companies I’ve been employed by in permanent positions. Scroll to explore the names I’ve worked with.

Does your content strategy, blog or article need an expert eye?

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